Digital Audiences

Know your best Digital Audience?

Your website data contains more information than you think. By clarifying what visitors want, you can drive more new business from existing clicks.

Communication is so much better when you anticipate their needs.

The skills we teach help map out website audiences, see the gaps and figure out how to connect.

  • Inbound or Outbound
  • Buyer Intent
  • Target audiences
  • Positioning

Join the search training for business owners, marketers & writers

Start by adding your email to the list, and we’ll invite you to book into Matt’s calendar

Three ways to

Generate New Business

It’s incredibly valuable to have the phone start ringing with new business opportunities. Sources of new clients and customers are cherished, and Social Channels, Search Engines, and Email can deliver interested visitors day after day. But which is best for you?

Digital marketing strategies include Social, Email and Website Marketing

Digital Marketing Landscape

Questions we try to answer

Search Audiences integrates social, email and website marketing plans. We’ll come up with better

Topic-based audience analysis reveals what people are most interested in. Grouped, they tell us more about that topic than individual keywords ever could. It helps to respond to interest rather than to guess.

This is a tough one to answer without saying, ‘it depends’. Of course, it does, but if we can decide what it depends on, it will serve us well.

Every business has multiple audiences, often whether they know it or not. It’s a dynamic between what we offer, who to whom, where they are, and how we reach them. A decision in one can affect the other. How can we be intentional?

How to choose